IndX – Connecting startups & industrial giants

The IndX Process 

During 2025 we host six IndX Calls:

• Smart Manufacturing (digital pitch day)
• Service Market & Supply Chain (digital pitch day)
• Operational Innovations (on site)
• Autonomy & Robotics (digital pitch day)
• Sustainability (digital pitch day)
• Product innovation (more information to be announced)

During the review of applications, for each call, the expert group will select interesting companies to move forward with, these companies will get an invitation to an upcoming IndX Day, digital pitch day, or separate introductions to our partners.

Application

• You simply fill out this form (you can also find it below). If you want you can prepare yourself by reading the questions of the form here!
• The application stays open throughout the year, so you can apply whenever it is suitable for you. You only need to apply once, unless you’ve made substantial changes on your tech/business proposal, we save your application in our Startup Bank (read more about that below).
• The new applications are reviewed after each yearly IndX focus deadline by a group of experts from the corporate partners.

Review 

• You instantly reach the influential decision makers with expertise in your domain, who will do a first screening and assess your compatibility with each of the partner corporations.
• After review, you will receive feedback on how you may or may not match them right now.

Connection

• • If selected as one of the most promising companies of each respective focus area, you will be invited to an IndX call.

• Companies can also be selected for our digital pitch day or to seperate meetings with 1-4 of our partners. (This day can also be good for companies not able to join in person but are selected for an IndX day) 
• If selected, we encourage you to share the news by using our social media toolkit.

Next step

• Further meetings
• Proof of Concept/Pilot 
• Implementation 

If the partners wish to proceed with cooperation with a startup after they’ve connected, the partners will invite the startup to a follow-up meeting and/or workshop and take it from there.

Who can take part?

Any startup or young company with a dedicated team and innovations within the partners’ interest area. You can participate from anywhere in the world.

It can both be a very young company or a more mature scaleup. IndX is not exclusive for any stage, but rather looks to find the most interesting solutions and ideas. 

If you have applied before we already have your details from your last application. Therefore you don’t have to apply again unless you want to update your info. The expert group will review applications from previous years as well.

If you are not selected? –  The IndX Startup Bank

Sometimes the timing simply isn’t right, therefore we save all applications in the IndX Startup Bank.

In the application form, you can choose if we can keep your application or not, you can also ask to be removed at any time. To do so, please contact Robin Eriksson.

Also, keeping up with the changing business of moving into the autonomous age as well as integrating connectivity and AI into our operations. Business models are about to fundamentally change as we move faster towards servitisation – and we need to keep track of changing behaviors when it comes to our customers – but also to consumers, citizens, employees and students. To stay in the forefront, we need to be more innovative, integrate sustainability as part of our business models and keep pace with the digital acceleration.

Now we are looking to expand the ecosystem around smart industry globally, but acting from the region of East Sweden. We look to connect with startups from all over the world, who are pioneers of digital technology and new sustainable business models.